India - WD Booth Design, a leading name in brand-driven exhibition experiences, recently designed and delivered the exhibition stall for Stellex Equipments Pvt. Ltd. at ProPak Asia 2026. The agency created a strategic brand presence that translated Stellex’s engineering excellence into an impactful international B2B exhibition presence. The exhibition was held from 10-13 June 2026 at IMPACT, Muang Thong Thani, Bangkok, Thailand.

ProPak Asia is a prominent industry expo for food, beverage and pharmaceutical processing and packaging technologies. Renowned national and global brands participate in it to showcase their solutions that enhance productivity, hygiene and automation.

The international trade show brings professionals, manufacturers, top management, and decision-makers on one platform. These global exhibitions are conducted across India, Philippines, Middle East, North Africa, Vietnam and China.

Stellex Equipments Pvt. Ltd. is a Pune-based engineering company that manufactures and designs stainless steel powder handling systems and custom-engineered solutions for hygiene critical environments.

For Stellex Equipments, the goal was to connect with key leadership and industry professionals in the processing and manufacturing ecosystem, understand the challenges in material handling, showcase their stainless-steel-only approach and hygienic equipment, and explore collaboration opportunities across the Asian market.

To achieve this goal, Stellex entrusted WD Booth Design with its exhibition stall design, with the brief to create an engaging, technically sound and visually appealing brand environment. The challenge for WD Booth Design was to make strong Stellex engineering credentials visible on the international exhibition platform. The main task was to translate the precision engineering, brand strengths, and hygiene-focused approach into an attractive and state-of-the-art exhibition stall.

“We wanted to reinforce Stellex as a leading engineering brand and wished to communicate their strengths with clarity. Creating an exhibition space that facilitates interaction and networking, was our priority,” said a spokesperson from WD Booth Design.

As an experienced exhibition stall designer for engineering industry, WD Booth Design created a purposeful space that combined structured zones that helped visitor journey and meaningful business interactions. The stall was conceptualized with three main objectives- visibility, communication and interaction. Well-planned display, structured zones. premium-quality materials, fine detailing, clear communication, and cohesive brand language was used.

WD Booth Design optimized the Stellex stall to capture attention as a leading engineering brand, in the highly competitive B2B exhibitions scenario. The spatial planning maximized visibility, and the layout facilitated product display and visitor interactions.

An integrated exhibition experience was created with the balanced blend of- ideation, design, material selection, fabrication, lighting, graphics, finishing, and installation. End-to-end support was provided by WD Booth Design throughout this stall design process.

“Working on a global platform like ProPak Asia was a privilege. It was a rewarding opportunity to create a distinctive brand experience for Stellex and leave a lasting impression on B2B audience,” the spokesperson from WD Booth Design added.

The B2B dynamics is increasingly influenced by AI-assisted research and hence exhibitions are playing a new role. The exhibition stall must create a positive impression and take the brand legacy forward. WD Booth Design combines planning, human-led creativity and advanced technology to create distinct exhibition spaces that convert attention into actual business.

For Stellex, the exhibition proved to be a constructive platform to connect with industry professionals across Asia. It generated large footfall, business conversations, and genuine leads. WD Booth Design contributed to this quest by strengthening the brand’s B2B presence in the competitive international market. Stellex’s well-designed stall garnered appreciation for its innovative design and thoughtful creation.

As the brands and businesses go beyond conventional stalls, the importance of strategic booth design has multiplied. Are you planning to be part of a prestigious domestic or international exhibition in near future? Partner with WD Booth Design for tailor-made, strategy-backed, end-to-end integrated exhibition solutions, under one roof.

Connect with WD Booth Design today to discuss your next cproject. Log on to www.wdboothdesign.com to explore the agency’s capabilities and work portfolio.