DUBAI, UAE — July 14, 2026 - Retyn, an AI-driven business growth platform that is based at One Central, World Trade Center, Dubai, has just unveiled its Real Estate Growth Platform for commercial use. This all-inclusive purpose-built suite aims to help real estate brokerages, agencies and individual agents close more leads, automate their commission management process and boost the overall revenue generated by each agent. Accessible through www.retyn.ai, the platform integrates CRM, lead management, listing management, marketing automation, sales management and incentive compensation management into a single platform designed specifically for the needs of today's competitive real estate market.

The challenge: Real estate professionals are losing revenue to slow, disconnected tools

Real estate continues to be one of the most competitive and high-stakes businesses in the world and the difference between sealing a deal and missing out on a commission may lie in who responds first, follows up consistently and manages the sales pipeline without gaps. The majority of brokerages and agencies in the UAE, as well as in global markets, continue to work with fragmented solutions. These include non-real estate focused CRMs, spreadsheets which cannot grow beyond a certain limit, manual reconciliation of commissions taking many hours per week and fixed campaign schedules instead of responding to live buyer behaviour.

The price to pay for this fragmentation is concrete and measurable. Every lost lead resulting from an agent failing to follow up within the first hour represents a commission that is lost forever. Each commission dispute arising from manual calculation inaccuracies undermines agent trust and raises turnover. Each listing that becomes outdated as a result of syndication delays or lack of performance data jeopardizes the seller relationship. Retyn was built to fill all of those revenue gaps automatically.

The solution: Retyn real estate growth platform

Retyn's Real Estate Growth Platform does not come from an off-the-shelf SaaS application that has simply been customized for real estate. Each element has been built to meet the needs of the workflows, compliance requirements and revenue models of real estate practitioners regardless of whether they run a 5-person boutique agency in the Downtown district of Dubai, a 200-agent national brokerage, or a tech-savvy group operating off-plan property portfolios in multiple UAE emirates.

The platform combines six fundamental pillars of functionality into one AI-driven system that operates 24/7 while the agents close deals:

Advanced real estate CRM

Get a full 360-degree view of every lead, client and property interaction within a single platform. Retyn's CRM identifies high-intent prospects automatically through behavioural intelligence, distributes them to the right agents in real time and eliminates manual data entry that slows teams down. Basic CRMs only store contacts. Retyn converts them.

Automated lead management

Collect leads from property portals, WhatsApp, social media, email and web forms, then instantly direct leads to the right agent based on score, location, property type and agent availability. Never miss a high-intent opportunity. The first agent to engage wins and Retyn helps make sure it is your team.

Property listing management

Manage, update and syndicate listings for UAE's leading property portals and MLS networks in real time. Track listing performance analytics, spot underperforming properties before they become stale and update them immediately without effort. Off-plan and ready properties are handled with equal precision.

Commission management

Eliminate commission disagreements, late payments and reconciliation problems for good. Retyn's automated commission calculation engine handles complicated splits, tiered structures and referral arrangements with full transparency. Agents know exactly how much they have earned and when. Zero disputes, quicker payments and higher agent retention.

Sales management

Monitor each deal from the first inquiry to signed contract with full pipeline visibility. Get accurate revenue forecasts, spot stalled deals before they are lost and give team leaders the information they need to mentor agents on the deals that matter most. All deal information, including client journey and transaction records, is available in one place.

Marketing automation

Run automated omnichannel drip campaigns through email, SMS, WhatsApp and social media that trigger the very moment a lead enters the pipeline and continue at the right intervals based on live behavioural signals. Retyn does not schedule campaigns. Instead, it reacts to buyers before your competition.

Advanced capabilities that set Retyn apart

In addition to its six major pillars, Retyn's Real Estate Growth Platform consists of an array of advanced features which can provide real estate professionals with tangible competitive advantages:

AI-powered property recommendations: Behavioural AI will recommend the right property to the right buyer at the right time, thus boosting engagement rates and making the selling process much faster, from initial inquiry to signed offer.

360° virtual property tours: Immersive 3D tours where buyers can take a virtual tour of a property without physically being there, thereby saving agents' time on low-intent viewings and increasing serious inquiry rates for listings.

Social selling toolkit: Share property listings, market updates and other promotional offers via all social media networks through one unified platform with performance tracking for each platform.

Smart scheduling and automated appointments: Buyers and tenants can schedule property viewings and consultations according to their convenience. The software integrates with agents’ calendars and sends confirmation emails automatically.

Client portal access: Secure and personalised portals which help buyers and sellers to keep track of their property preferences, document submissions and transaction status. As a result, there is a reduction in inbound support calls and increased customer satisfaction scores.

Customizable agent dashboards: No two agents work alike. Thanks to Retyn’s fully customizable dashboard, each agent is able to monitor the metrics, including daily activity, lead response times, deal stages and commission forecasts.

EXECUTIVE PERSPECTIVE

" For years, the real estate industry has been using technology that was meant to serve other business purposes and then had to be adapted to fit real estate. This approach is costing millions of dollars to the real estate community in terms of commission losses, wasted agent hours and agent turnover. At Retyn, we created our technology from scratch based on one mission, to help each and every lead, listing and deal generate more revenue in less time. Brokerages that have used Retyn have reported much faster conversion cycles, significantly reduced time spent reconciling commissions and increased agent retention rates because when your commission process is clear and reliable, your best agents do not leave. "

— Dhanesh Haridas, CEO, Retyn

Market context: Why now, why UAE

The UAE's real estate industry is one of the busiest and most competitive in the world. Dubai witnessed transactions worth more than AED 400 billion in 2024, with 2025 and 2026 continuing to break records because of consistent foreign investment, expansion of off-plan development and a growing population of high-net-worth buyers moving into the emirate. The pace at which transactions occur here is tremendous and it creates both enormous opportunity and acute risk for agencies that cannot keep up.

When the commission from one property deal can be worth a few hundred thousand dirhams, it means that the cost resulting from not following up on leads, delaying listing updates or commission disputes becomes tangible. The Retyn platform was designed to address these very conditions: a large volume of transactions, multiple agents using competing pipeline segments, deal structures with off-plan and ready properties and clients communicating via WhatsApp, emails and real estate portals.

Apart from the UAE, Retyn’s system is well-placed to cater to brokerage firms, agencies and franchises all over the world. The system supports multiple languages, such as English, Arabic, Italian and Spanish and is built to meet the compliance and operational requirements of international real estate organizations managing agents in different markets.

Why Retyn: The platform advantage

Professional real estate agents when reviewing Retyn always find these six platform-related strengths which are not covered by any combination of traditional tools:

Measurably higher lead-to-deal conversion: Lead scoring, automatic follow-up sequence and AI-driven property matching ensure fast conversion from initial contact to deal closure.

Increased operational efficiency: Automation reduces the amount of time agents spend on administrative processes each day by eliminating routine administrative tasks, so they can concentrate solely on high-value client engagements and deal closings.

Guaranteed client satisfaction: Personalized engagement with clients, access to the client portal and AI-powered support automation lead to faster response times and increased satisfaction throughout the buyer-and-seller journey.

Smarter decisions through real-time analytics: The 360° dashboard analytics allow brokers and team leaders the insights needed to spot pipeline risks, make accurate revenue forecasts, improve the performance of agents and reallocate resources to the deals that matter most.

Greater scalability without added headcount: Regardless of whether you are working with 50 leads or 50,000 leads, Retyn adapts to the growth of your company, managing more volume without a proportional increase in your team's administrative workload.

Reliable security and compliance infrastructure: Everything from transactions to documents and even customer information is secured with high-level enterprise security protocols that meet strict industry and country-specific compliance standards, giving brokerages the audit trail and regulatory alignment they need.

Availability and Access

The Retyn Real Estate Growth Platform is available immediately to real estate agencies, brokerages, team leaders and individual agents. Companies can start their free trial directly at www.retyn.ai/free-trial, request a personalized platform demonstration on www.retyn.ai/schedule-demo or reach out to a Retyn growth expert on WhatsApp at +971 50 639 2848 to talk about their specific operational requirements and revenue goals.

The Retyn Platform can be used across web, mobile and desktop environments and is fully multilingual with support for English, Arabic, Italian and Spanish. Implementation support, onboarding training and ongoing platform support are available through email, phone and live chat.

About Retyn

Retyn is an AI-powered all-in-one business growth platform that helps simplify processes, generate actionable insights and scale smarter across every business function. The Retyn platform caters to a number of industries, such as real estate, healthcare, insurance, finance, manufacturing, travel & hospitality, oil & gas and education and provides purpose-built modules for Sales, CRM, Marketing, Commerce, Learning Management Systems (LMS), Analytics, Customer Success and Incentive Compensation Management.

Retyn’s base of operations is at The Offices 3, One Central, World Trade Center, Sheikh Zayed Road, Dubai, UAE (PO Box 9573). We provide our services to customers within the UAE, across the Middle East and international markets. Connect with us on LinkedIn, X, YouTube, Facebook and Instagram or visit www.retyn.ai for the latest platform updates, resources and industry insights.